Company · Ownership research

ServiceNow, Inc. NOW

CIK 0001373715 · CUSIP 81762P102

Insider trading Initial holdings Institutional holders

Quarter-end disclosures, not live holdings.

Several CUSIPs are reported for this company; this page shows CUSIP 81762P102 (NOW), not CUSIP 81762P902 (NOW), CUSIP 81762P952 (NOW), and does not merge CUSIPs.

This page lists the top 20 of 1,877 rows by value; the complete set is available through the API.

Some filings reported values in thousands; those figures were scaled ×1,000 to dollars.

Top 20 institutions

Weight means this stock's share of the manager's own portfolio.

By reported value

#	Manager	Value	Manager weight	Change vs prior	Source
01	VANGUARD GROUP INC CIK 102909 · View history	$14.78B 18,786,658 shares	0.28%	+336.09K(+1.80%)Added	SEC filing ↗ Aug 13, 2024	▾
02	BlackRock Inc. CIK 1364742 · View history	$13.42B 17,059,121 shares	0.30%	+914.18K(+5.70%)Added	SEC filing ↗ Aug 13, 2024	▾
03	STATE STREET CORP CIK 93751 · View history	$6.96B 8,851,524 shares	0.30%	+130.44K(+1.50%)Added	SEC filing ↗ Aug 14, 2024	▾
04	PRICE T ROWE ASSOCIATES INC /MD/ CIK 80255 · View history	$6.07B 7,712,497 shares	0.73%	-680.16K(-8.10%)Reduced	SEC filing ↗ Aug 14, 2024	▾
05	MORGAN STANLEY CIK 895421 · Amended · View history	$5.43B 6,905,901 shares	0.42%	+322.93K(+4.90%)Added	SEC filing ↗ May 14, 2025	▾
06	JPMORGAN CHASE & CO CIK 19617 · Amended · View history	$4.25B 5,406,731 shares	0.37%	+171.59K(+3.30%)Added	SEC filing ↗ Dec 26, 2024	▾
07	FMR LLC CIK 315066 · View history	$4.01B 5,103,549 shares	0.26%	+23.61K(+0.50%)Added	SEC filing ↗ Aug 13, 2024	▾
08	GEODE CAPITAL MANAGEMENT, LLC CIK 1214717 · View history	$3.24B 4,133,523 shares	0.28%	+97.97K(+2.40%)Added	SEC filing ↗ Aug 9, 2024	▾
09	Capital International Investors CIK 1562230 · View history	$2.72B 3,453,220 shares	0.56%	-224.43K(-6.10%)Reduced	SEC filing ↗ Aug 13, 2024	▾
10	FRANKLIN RESOURCES INC CIK 38777 · View history	$2.40B 3,046,515 shares	0.74%	-56.66K(-1.80%)Reduced	SEC filing ↗ Aug 14, 2024	▾
11	BANK OF AMERICA CORP /DE/ CIK 70858 · View history	$2.25B 2,861,805 shares	0.22%	-121.94K(-4.10%)Reduced	SEC filing ↗ Aug 14, 2024	▾
12	EDGEWOOD MANAGEMENT LLC CIK 860561 · View history	$2.03B 2,586,257 shares	5.52%	+233.58K(+9.90%)Added	SEC filing ↗ Aug 13, 2024	▾
13	WELLINGTON MANAGEMENT GROUP LLP CIK 902219 · View history	$2.01B 2,553,734 shares	0.36%	+623.67K(+32.30%)Added	SEC filing ↗ Aug 14, 2024	▾
14	POLEN CAPITAL MANAGEMENT LLC CIK 1034524 · View history	$1.95B 2,482,798 shares	4.90%	-180.08K(-6.80%)Reduced	SEC filing ↗ Aug 12, 2024	▾
15	UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC CIK 861177 · View history	$1.93B 2,454,569 shares	0.55%	+903.04K(+58.20%)Added	SEC filing ↗ Aug 14, 2024	▾
16	NORGES BANK CIK 1374170 · View history	$1.81B 2,302,332 shares	0.27%	+73.55K(+3.30%)Added	SEC filing ↗ Aug 14, 2024	▾
17	JENNISON ASSOCIATES LLC CIK 53417 · View history	$1.69B 2,144,517 shares	1.08%	-267.38K(-11.10%)Reduced	SEC filing ↗ Aug 5, 2024	▾
18	Capital Research Global Investors CIK 1422848 · View history	$1.67B 2,124,487 shares	0.37%	-827.55K(-28.00%)Reduced	SEC filing ↗ Aug 13, 2024	▾
19	NORTHERN TRUST CORP CIK 73124 · View history	$1.59B 2,019,563 shares	0.27%	+39.50K(+2.00%)Added	SEC filing ↗ Aug 14, 2024	▾
20	Nuveen Asset Management, LLC CIK 1521019 · View history	$1.52B 1,928,379 shares	0.44%	-43.61K(-2.20%)Reduced	SEC filing ↗ Aug 9, 2024	▾

Showing 20 / 1,877 institutions. The complete set is available through the API.

Coverage & totals by quarter

Reporting institutions

1,877

Cancelled or null records excluded

Disclosed shares

180,737,013

Not deduplicated across managers

Disclosed value

$142.11B

Not market cap or free float

Reporting institutions by quarter

Counts also change with data coverage and reporting entities; they do not measure net buying. Distinct managers with a live stock row in this CUSIP; totals may include overlapping filings and are not a share of the company.

ServiceNow, Inc. · Q2 2024

Explore all 1,877 reporting institutions.

This page includes 20 of 1,877 reporting institutions. Log in to look up the full history beyond 3 years, use advanced screening & filtering, download CSV, and get the complete set through the Akkru API.

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Sources, coverage & how to read this data

Figures are as reported to the SEC and merged with later amendments where Akkru could match them. Preview limits apply to what is listed, not to the totals, which come from the complete reported data. Nothing is zero-filled: a missing quarter or month is shown as missing.