Company · Ownership research

Vital Farms, Inc. VITL

CIK 0001579733

Form 4 transactions dated Nov 1, 2023 to Nov 9, 2026, as reported to the SEC.

Insider trading Initial holdings Institutional holders

Insider filings on file run through Sep 18, 2026.

Insider purchases & sales

Purchased: $612.57K
Sold: $110.25M

Nov 1, 2023 – Sep 18, 2026
Available records · partial months are marked ·

2023, from Nov 1, 20236 of 6 preview events

Date	Insider	Activity	Trade value (USD)	% of prior holding
Dec 19, 2023	OHAYER MATTHEW Executive Chairman · Director · 10% owner	Sale10b5-1 footnote	$174.24K 12,000 shares sold	0.16% sold Direct holding	▾
Dec 13, 2023	Diez-Canseco Russell President and CEO · Director	Sale10b5-1 footnote	$6.30K 418 shares sold	0.20% sold Direct holding	▾
Dec 12, 2023	Diez-Canseco Russell President and CEO · Director	Sale10b5-1 footnote	$387.84K 25,651 shares sold	11.02% sold Direct holding	▾
Dec 4, 2023	Dale Jason COO	Sale10b5-1 footnote	$565.60K 40,000 shares sold	45.22% sold Direct holding	▾
Nov 17, 2023	OHAYER MATTHEW Executive Chairman · Director · 10% owner	Sale10b5-1 footnote	$151.32K 12,000 shares sold	0.16% sold Direct holding	▾
Nov 13, 2023	Diez-Canseco Russell President and CEO · Director	Sale10b5-1 footnote	$314.08K 26,505 shares sold	11.46% sold Direct holding	▾

Showing 6 / 6 record groups in 2023. The complete set is available through the API.

Vital Farms, Inc. · VITL

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{"action":"list","ticker":"VITL","transaction_code":["P","S"],"transaction_form_type":"4","page_size":20}

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Figures are as reported to the SEC and merged with later amendments where Akkru could match them. Preview limits apply to what is listed, not to the totals, which come from the complete reported data. Nothing is zero-filled: a missing quarter or month is shown as missing.

Non-cancelled, non-derivative purchase (P) and sale (S) rows dated inside the public window, as reported. Share totals are on today's split-adjusted basis. Includes open-market and private transactions. Data after the latest filing is not asserted complete and is not zero-filled. A grouped event shares filing, transaction date, security, code, direction, ownership bucket and source. Derivative groups also match underlying security, exercise price, exercise/expiration dates and footnote references. Reported rows are retained; P/S price lots can be grouped. Post-transaction balances are never summed.